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Say hello to our new Pocket Money Toys!

Our New Catalogue has arrived! Make this season unforgettable with our exciting range of new pocket money products!

Download your catalogue today!

Rewards made just for you...

Are you excited to earn rewards with every order? Keycraft Smile Rewards turns your purchases into savings. Start collecting today to unlock exclusive discounts and smile!

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Display Solutions that really work!

Keycraft provides unique retail solutions to boost impulse sales in retail stores and tourist attractions across the globe. Learn more about our high-volume and high-impact display solutions here.

Browse Display Stands

Become a Keycraft Partner!

Join the fun and become a Keycraft stockist today. Delight your customers with our amazing toys and let us create the perfect solution just for you. We've got everything you need to boost your sales and keep smiles all around!

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Our Best-Selling Toy Categories

Shop innovative products from our best-selling toy categories.

Latest News & Insights

Keeping abreast of innovative thinking and industry news gives us the competitive edge.
Keycraft launch drive to onboard resellers of soft toy brand

Keycraft is looking for both retail or online resellers interested in boosting sales by partnering with premium soft toy brand Living Nature – could you be the perfect partner?

Read Article
Meet the LITTLES! Our newest additions to Living Nature

Small Toys Big Smiles We’ve been hard at work expanding our bestselling Living Nature collection to bring you our cutest range yet!

Read Article
50 years of Play

We’re turning 50! For half a century, we’ve been sparking imaginations and spreading joy through our toys. Join the celebrate - subscribe to our newsletters and visit our website for exciting surprises and competitions.

Read Article
Keycraft launch drive to onboard resellers of soft toy brand

Keycraft is looking for both retail or online resellers interested in boosting sales by partnering with premium soft toy brand Living Nature – could you be the perfect partner?

Read Article
Meet the LITTLES! Our newest additions to Living Nature

Small Toys Big Smiles We’ve been hard at work expanding our bestselling Living Nature collection to bring you our cutest range yet!

Read Article
50 years of Play

We’re turning 50! For half a century, we’ve been sparking imaginations and spreading joy through our toys. Join the celebrate - subscribe to our newsletters and visit our website for exciting surprises and competitions.

Read Article
View all News & Insights